"business" tag
May13_Post 3

Stuck on What to Write/Post/Share?

Let’s face it, whether you are a business or just a casual user of social media or a blogger, sometimes coming up with original content can be downright difficult. Lacking inspiration and not…

May13_Post 2

LinkedIn: Now Multi-Media

LinkedIn is now arguably one of the most important social networks to be a part of, particularly if you are a part of the professional world. LinkedIn allows professionals from all over the world and nearly every industry to connect. Both those who are seeking jobs and those who are looking to hire new employees can take advantage of LinkedIn. The network has grown exponentially in the past few years, and now has millions of users and can compete with the other social media giants like Facebook and Twitter.

Market Research

How to Use Social Media for Marketing Research

Social media has had a massive impact on marketing and the way that consumers view businesses. While many businesses are taking part in social media marketing, many fail to see the market research potential that the platform offers as well. These tips and tricks offer simple, easy to implement ways to turn social media into a powerful marketing research tool.

May13_Post 1

Social Media Marketing: You’re Doing It Wrong

Social Media Marketing: You’re Doing It Wrong…

Social Media

Social Media: The True Impact

We spend a lot of time talking about how to make social media work for business and what kind of marketing targets social media users. But we don’t often take a step back and see the true impact that the addition of social media networks has had on our everyday lives. Ten years ago, could you ever have imagined what social media is, let alone how it has changed our world?

Mistake

Social Media Use: Three Big Mistakes Made by Small Businesses

Still, though social media is a popular marketing tool for small businesses, it can also be a minefield of potentially costly and critical mistakes. There are several key ways in which small businesses are continuing to miss opportunities to maximize their social media marketing potential.

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Social Media Is Much More Than Just Social and Media

To be most effective in social media, it is helpful to think of its components as forming a cube, with social and media as two of the sides. The additional sides of this cube are object and timing. In modern society, we choose to have our objects define us. In other words, objects such as cars, houses, iPads, etc. define who we are as much as our actions do. “We buy watches not just to tell time, but to have a good time. We buy sunglasses not just to see better, but to be seen.” explains Debra Kaye an award winning innovation expert.

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